Zoom is launching Zapps, where apps developers can build within the video conferencing experience, and a new event marketplace called OnZoom aimed at a wide range of content creators with monetization for ticket sales.
Combine the two efforts and it’s clear Zoom is leveraging its scale and popularity to build an ecosystem for a wide range of partners.
Zoom outlined its new efforts during its Zoomtopia virtual customer event. The updates come as Zoom is holding a financial analyst meeting during Zoomtopia. “Zoom has become more than just a video communication platform,” said CEO Eric Yuan during his keynote. “It’s a people-centric platform. Zoom has become a thing you do.”
This year’s Zoomtopia, which is virtual due to the COVID-19 pandemic, is going to get more attention than previous years since Zoom has become the go-to platform for remote work and education. Zoom supports more than 3 trillion annualized meeting